Tips for B2B Travel Companies to Improve Revenues From Hotel Booking

Travel agents rely on B2B Travel Operators for their business needs. Attracting them to your offers is the first part, but to keep them is a bigger challenge. Every travel agent typically has 3 to 5 logins from various B2B travel portals.

They will browse through all the systems for a particular query, but end up booking only one system regularly. If you have a very low look-to-book ratio (less than 10%) it means, you need to improve your offerings for your agents.

Given the circumstances, how can a B2B travel company boost its revenue from Hotel Booking? If you are a B2B travel company, here are the key aspect to boost your revenue through hotel booking:

1. Getting the best Suppliers:

Renowned suppliers like Expedia, Booking, Agoda, etc require specific technology which are approved by such suppliers. Partnership with a certified technology provider gives access to the best of the suppliers.

OTRAMS is partners with some of the biggest and best hotel suppliers in the world and also offers specialty accommodation providers.

2. Powerful Extranet:

Boost revenue by creating and selling a sizable inventory of hotels in your region with a powerful extranet. Apply different markups and control your margins dynamically with a direct contracting module.

With the OTRAMS extranet solution, you can sell your direct contracting inventory through your online travel portal and also create a standalone booking portal. Speak to our experts for more.

3. API Distribution

API re-distribution opens up unlimited possibilities for B2B Travel Operators. Hotel booking APIs are easy to integrate. Travel companies can sell or re-sell inventory through XML / JSON Out and open revenue channels across the world.

With over 40+ successful integrations completed, API distribution on OTRAMS is a seamless and easy process to increase your revenues.

4. Value-Added Services

Loyalty programs and Coupon Modules will encourage travel agents to work harder and other such value-added offers will attract customers.

The back-office solution of OTRAMS offers a coupon and discount module which you can program to your specification and offer the best deals to your travel agents and customers.

5. Booking Optimization

A booking optimization solution improves the profitability of your hotel bookings by re-shopping them. Solutions like these help you get extra revenue from your existing bookings. Hotelmize is one such solution.

6. Booking Re-verification

On average, 30% of all online bookings have a mismatch between customer receipt and hotel entry. Travel Businesses can use an online travel re-verification service — rePUSHTI, to re-verify all their hotel bookings.

It is a completely online, ready to integrate a solution that re-verifies every hotel booking across 50+ parameters.

In conclusion

If you are a B2B travel company that wants to generate more revenues through hotel booking focus on gaining a good collection of hotels, enhanced booking experience, value-added features that add to the overall profitability of your travel agent as well.

OTRAMS is the world’s leading travel ERP platform that can power your business with the best of technology. Our Hotel Booking Solution is unparalleled in the industry that will not only boost your business but open new opportunities for you.

With our latest Pricing Plan, we have made it a lot easier for Travel Companies to move their business online, with OTRAMS. No Set-up Cost. No Maintenance. No Annual Fees.

Source: How Can B2B Travel Companies Boost Revenues From Hotel Booking?