5 Ways, Digital Tech Is Empowering New Age Travelers!
Travel and tourism have always been a part of our history and play a huge role in the economy. But travel has changed in the last two decades along. Social media was a major game-changer. The use of smart technology pushed the boundaries and ushered in an era of digital marketing.
This blend of digitization not only led more travelers but also empowered them with everything they need to make their journey a successful and hassle-free affair.
Here is how digitization is empowering travelers;
Availability Of Online Booking
New age travellers prefer smart technology which is faster. The first step to any journey is booking and instead of countless trips, they prefer doing things with just a few clicks. The first preference of the customer is an online portal for every activity including flight tickets, hotel booking, rental cars, or complete tour package. Online booking allows customers to view details about the place, view reviews, and make an informed decision.
Custom-built Mobile Application
Booking for traveling via mobile application has now become a norm for new age travellers. Travel agencies, travel portals, transfer companies have all adopted mobile apps to beat out the competition. If they share their data on third party mobile applications, it means they are sharing an online information platform. A custom-made mobile application has become an indispensable part of the travel business.
Personalized Service
Customers are looking for services that are tailored to suit their needs and demands. They are also willing to pay for these add-ons they need. Customers have multiple options and choices, which means travel agencies have more competition. Technologies like Artificial Intelligence, Data Science, and Machine learning have influenced customer preference.
Multi-Channel
Digital platform allows people to share their travel stories, which in turn also inspires others to seek out opportunities to make their own. The travel industry has no choice but to step up and utilize this behavior and multiple channels to their advantage. People are hungry for information and expect complete support from travel companies at every stage of their journey. The travel companies must provide support and communicate with the customer.
Seamless Service
Services like seamless booking process, SMS confirmation, frequent travel updates, flight information, and other travel information are something customers expect travel companies to provide. It makes the CMS platform a must-have for travel companies.
In Conclusion
New age travellers are bolstered by technology. The travel agencies and travel companies must keep with the dynamic world of digitization to stay ahead of the competition and boost their success rate. OTRAMS is the world’s leading travel ERP platform that can power your business with technology. To know more schedule a meeting with our experts.
Source: How to Engage and Service the New Age Traveler?
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